TERME SHEET AND LIQUIDITY PREFERENCES
- Andrew Merle
- Dec 27, 2024
- 10 min read

Understanding the Term Sheet and Liquidity Preference in Venture Capital
In the dynamic world of venture capital, fundraising is a transformative journey that often begins with a term sheet. A term sheet serves as the blueprint for the investment, outlining the key terms and conditions that will define the relationship between the entrepreneur and the investor. While not legally binding in its entirety, this document is pivotal as it sets the tone for future negotiations and establishes the framework for the deal.
One critical component of the term sheet is the liquidity preference, a clause that directly impacts how proceeds from an exit—such as an acquisition or IPO—are distributed among investors and founders. For entrepreneurs, understanding liquidity preference is not just a matter of financial prudence but a strategic necessity. It ensures they can make informed decisions that align with their long-term vision and protect their interests.
As inspiring as this process can be, navigating it requires clarity, diligence, and negotiation skills. A well-structured term sheet can fuel a company’s growth, while overlooking key details can lead to unforeseen challenges. Let’s delve into these elements to ensure you’re equipped for success.
What is a Term Sheet?
A term sheet is a document provided by investors to startups during a fundraising round. It contains :
Valuation : The pre-money valuation, which determines the worth of the company before the new investment.
Investment Amount : The capital the investor intends to contribute.
Equity Stake : The percentage of ownership the investor will receive.
Governance Rights : Board seats, voting rights, and other decision-making powers allocated to investors.
Exit Clauses : Provisions related to how the investor can exit the investment, such as through an acquisition or IPO.
What is Liquidity Preference ?
Liquidity preference is a clause that specifies how proceeds from a liquidation event—like the sale of the company—are distributed among stakeholders. Key terms include :
Preference Multiplier : This determines the return an investor receives before others. For example, a 1x preference means the investor gets their full investment back first, while a 2x preference means they receive double their investment.
Participating vs. Non-Participating :
Participating Preference : Investors receive their preference amount and share in the remaining proceeds with other shareholders.
Non-Participating Preference : Investors choose either their preference amount or their share of the proceeds, whichever is greater.
Impact on Founders : Higher preferences can dilute returns for founders and employees during an exit, so negotiating these terms is crucial.
Crucial Points to Be Aware Of
1. Alignment of Interests : Ensure the terms in the term sheet reflect a partnership mindset rather than creating a power imbalance.
2. Valuation vs. Ownership : While a high valuation is attractive, consider how much equity you’re giving up and the control implications.
3. Dilution Impact : Understand how subsequent funding rounds will dilute your ownership and returns.
4. Preference Stacking : Be cautious if multiple investors demand high liquidity preferences, as this can disproportionately impact founders’ returns.
5. Board Composition : Retain enough control to protect your vision for the company.
6. Legal Advice : Always seek professional advice to ensure you fully understand the implications of the term sheet and liquidity preference clauses.
Inspiration for Entrepreneurs
A fundraising roadshow is more than a financial transaction—it’s an opportunity to align your business with partners who share your vision and values. Mastering the nuances of term sheets and liquidity preferences will empower you to secure not just funding, but a foundation for sustainable growth and success. Remember, the right investor is one who invests not just in your business, but in your mission and determination to change the world.
PART I : What is a Term Sheet and What Does it Contain?
A term sheet is a pivotal document in the venture capital fundraising process, serving as a non-binding agreement that outlines the key terms and conditions of a potential investment. It acts as the blueprint for the relationship between the startup and the investor, ensuring that both parties are aligned on expectations before moving toward a binding contract. While not legally enforceable in its entirety, certain clauses—such as confidentiality or exclusivity—may carry binding implications.
The term sheet is the cornerstone of the negotiation process. It provides clarity, sets the framework for due diligence, and lays the groundwork for legal agreements like the Shareholders’ Agreement and the Subscription Agreement. For founders, understanding the elements of a term sheet is crucial to securing a fair deal that aligns with their vision and long-term goals.
What Does a Term Sheet Contain ?
The term sheet typically includes the following components :
1. Valuation Terms
Pre-Money Valuation : This is the valuation of the company before any new investment. It determines the worth of the business as it stands today, based on factors such as revenue, market opportunity, intellectual property, and growth potential.
Why it Matters : It directly impacts how much equity you’ll need to offer in exchange for the investment.
Key Considerations :
Ensure the valuation reflects realistic growth potential without overinflating expectations.
Understand how the valuation aligns with your long-term funding strategy.
Post-Money Valuation : This is the valuation of the company after adding the investment amount to the pre-money valuation.
• Formula : Post-Money Valuation = Pre-Money Valuation + Investment Amount.
Example : If a company’s pre-money valuation is $10 million and it raises $2 million, the post-money valuation becomes $12 million.
These figures determine the percentage of equity the investor will receive for their investment.
Clause Example - Valuation and Equity Issuance : “The pre-money valuation of the Company is $10 million. Investor will invest $2 million in exchange for 20% of the fully diluted equity of the Company.”
Insight : The $2 million investment represents 20% ownership based on the pre-money valuation. Ensure the ownership aligns with your growth and dilution expectations in future rounds.
2. Investment Amount
The amount of capital the investor intends to contribute to the company. This directly influences the ownership stake the investor will hold.
Key Considerations :
Ensure the investment is sufficient to meet your milestones without giving away excessive equity.
Consider the terms attached to the capital, such as preferred shares or participation rights.
3. Equity Allocation
This determines the percentage of ownership the investor will receive. It’s influenced by the pre-money valuation and the investment amount.
Employee Stock Option Pool (ESOP)
Investors often require a company to set aside a percentage of equity for employees in the form of a stock option pool.
Impact : The ESOP typically dilutes existing shareholders, including founders, before the investor’s shares are calculated.
Key Considerations :
Negotiate the size of the ESOP to minimize unnecessary dilution.
Structure the pool to incentivize employees while preserving founder equity.
Part II : Liquidation Preferences
Details on how proceeds from an exit (acquisition, merger, or IPO) will be distributed among stakeholders. This is a crucial point that directly affects founders’ returns.
Key Terms :
Preference Multiplier: Specifies the multiple of their initial investment that investors receive first. Common multipliers include 1x (standard), 2x, or higher.
Participating vs. Non-Participating Preferences :
Participating Preference: Investors receive their preference amount first and also share in the remaining proceeds.
Non-Participating Preference: Investors choose between their preference amount or their share of the proceeds, whichever is greater.
Example :
• 1x Non-Participating : If the investor puts in $1 million and the company is sold for $10 million, they receive $1 million or their equity share of the proceeds.
• 1x Participating : The investor receives $1 million plus their equity share of the remaining $9 million.
Key Considerations :
• Understand how preferences affect founder and employee returns.
• Negotiate lower preference multipliers and avoid overly aggressive participating rights.
Clause Example :
1x Non-Participating Liquidation Preference : “In the event of a liquidation, dissolution, or sale of the Company, the Preferred Shareholders shall receive 1x their original investment amount before any distribution to Common Shareholders. After the payment of the preference, the remaining proceeds will be distributed pro rata among all shareholders based on ownership.”
1x Participating Liquidation Preference : “In the event of a liquidation, dissolution, or sale of the Company, the Preferred Shareholders shall receive 1x their original investment amount and shall participate in the remaining proceeds on a pro-rata basis with Common Shareholders.”
Insight :
Non-Participating is typically founder-friendly as investors choose one return method.
Participating can be less favorable for founders, as it significantly reduces their exit proceeds.
Example Impact :
Company sells for $20 million.
If investor holds $2 million in 1x non-participating preference: Investor gets $2M or their pro-rata share (e.g., 20%), whichever is higher.
If investor holds $2 million in 1x participating preference: Investor gets $2M plus 20% of the remaining $18M ($3.6M total).
1. Governance and Control
Board Composition
This specifies how many seats the investor will hold on the company’s board of directors.
Key Considerations :
Ensure founders retain majority control to protect the company’s direction.
Avoid giving investors veto rights over critical decisions unless absolutely necessary.
Voting Rights
Investors often request special voting rights on certain matters, such as raising new funding, selling the company, or hiring/firing key executives.
Key Considerations :
Limit investor veto rights to major decisions only.
Maintain flexibility to operate the business effectively.
Clause Example - Board Composition : “The Board of Directors will consist of 5 members: 2 appointed by the Founders, 2 appointed by the Preferred Shareholders, and 1 independent director mutually agreed upon by the Founders and Preferred Shareholders.”
Insight :
A balanced board structure ensures decisions are collaborative.
Ensure independent directors truly act in the best interests of the company, not just one party.
Vesting Schedules for Founders
Clause Example - Founder Vesting : “Founders’ equity shall vest over a 4-year period, with a 1-year cliff and monthly vesting thereafter. If a Founder leaves the Company before the 1-year cliff, no equity shall vest.”
Insight :
Vesting aligns founders’ incentives with long-term commitment.
A cliff ensures that equity isn’t distributed prematurely.
Right of First Refusal (ROFR)
Clause Example: “The Company or its existing shareholders have the right to purchase any shares offered for sale by a shareholder before they are sold to a third party.
Insight : Protects existing investors from unwanted ownership changes.
Ensure ROFR terms don’t hinder future liquidity for founders.
2. Anti-Dilution Protection
Protects the investor’s equity stake in case the company issues new shares at a lower valuation in the future (a “down round”). This protects the investor from losing value in the event of a down round.
Types of Anti-Dilution Protection :
Full Ratchet: Adjusts the investor’s share price to match the lowest price of the new round, maximizing their equity.
Weighted Average: Adjusts the share price based on the weighted average of the previous and new valuations.
Key Considerations :
Negotiate for weighted average protection rather than full ratchet, which can severely dilute founders in a down round.
Understand how anti-dilution clauses impact future fundraising.
Clause Example :
Weighted Average Anti-Dilution : “In the event of a down round, the conversion price of the Preferred Shares shall be adjusted based on a weighted average formula.”
Full Ratchet Anti-Dilution : “In the event of a down round, the conversion price of the Preferred Shares shall be adjusted to equal the price per share of the subsequent round.”
Insight :
Full Ratchet: Maximally protects investors but dilutes founders heavily.
Weighted Average: Balances protection for investors and dilution for founders.
Example Impact (Full Ratchet vs. Weighted Average) : Current Share Price: $10; Down Round Price: $5.
Full Ratchet: Investor’s conversion price is adjusted to $5, doubling their shares.
Weighted Average: Investor’s conversion price adjusts to $7.50 (a compromise between the two rounds).
3. Drag-Along and Tag-Along Rights
Drag-Along Rights : Allow majority shareholders to force minority shareholders to participate in a sale.
Purpose : Ensures smooth execution of a sale by preventing minority shareholders from blocking the deal.
Tag-Along Rights : Allow minority shareholders to join a sale initiated by majority shareholders under the same terms.
Purpose: Protects minority shareholders by giving them the right to sell their shares alongside majority shareholders.
Key Considerations :
Ensure drag-along rights require fair terms for all shareholders.
Protect founder equity with tag-along rights.
Clause Example :
Drag-Along Rights : “In the event that shareholders holding at least 75% of the shares approve a sale of the Company, all shareholders agree to sell their shares under the same terms.”
Tag-Along Rights : “If any shareholder sells their shares to a third party, the other shareholders have the right to join the sale on the same terms and conditions.”
Insight :
Drag-Along: Protects majority shareholders by avoiding minority blocks. Ensure the sale terms are fair for all shareholders.
Tag-Along: Protects minority shareholders by ensuring they are not left behind during a sale.
4. Exclusivity
This clause prohibits the company from negotiating with other potential investors for a set period while finalizing the deal.
Key Considerations :
Limit the exclusivity period to a reasonable timeframe (e.g., 30–60 days).
Ensure the clause doesn’t hinder your ability to pursue alternative funding if negotiations stall.
Clause Example :
Exclusivity Period : “The Company agrees not to solicit or engage with other potential investors regarding an equity investment for a period of 60 days from the date of this term sheet.”
Insight : Keep the exclusivity period short (e.g., 30–60 days) to avoid losing momentum with other potential investors.
5. Confidentiality
This ensures that the details of the term sheet and negotiations remain private.
Key Considerations : Confirm that confidentiality protects both parties equally.
Confidentiality Clause - Clause Example : “Both parties agree that the terms of this agreement and any subsequent discussions shall remain confidential, except as required by law or agreed upon by both parties.”
Insight :
Protects sensitive business and negotiation details.
Ensure it’s reciprocal to protect both parties equally.
6. Closing Conditions
Conditions that must be met for the investment to proceed, such as completion of due diligence or regulatory approvals.
These are specific requirements that must be met before the investment is finalized. Examples include : Completion of due diligence, Regulatory approvals and Execution of final legal agreements.
Key Considerations :
Ensure the conditions are reasonable and within your control.
Avoid clauses that allow investors to back out without legitimate cause.
Pro-Rata Rights - Clause Example : “Investors shall have the right to participate in future financing rounds to maintain their percentage ownership in the Company.”
Insight :
Pro-rata rights allow investors to avoid dilution in subsequent rounds.
Founders should ensure these rights don’t overly limit flexibility in raising new funds.
Final Thoughts
The term sheet is more than just a document it’s the foundation of your partnership with investors. Taking the time to understand its components and negotiating wisely can set your company up for long-term success while preserving your vision and values. Always seek professional legal and financial advice to ensure you’re making informed decisions.
Final Insights for Founders
Seek Expert Advice: Term sheets are complex and can have long-term implications. Always work with experienced legal counsel.
Understand the Impact of Clauses: Each term impacts your ownership, control, and returns—ensure they align with your goals.
Focus on Fairness: A good term sheet balances investor protection with founder incentives.